Adam Barr launches his Green Barr cannabis-based wellness formulas…
Having covered the Mr. Olympia Fitness Expo for many years in Las Vegas, I’ve seen many outside-the-box health and fitness products. Ones like ManCakes high-protein pancakes. Arctic Zero fit frozen desserts. Ostrim ostrich-based jerky and meat sticks. Now Aussie Heat host Adam Barr has opened up a whole new world of ideas with a cannabis-based line of health and wellness products named Green Barr.
The uses of marijuana go back thousands of years, from ancient anesthesia in China to treatment of cataracts in Egypt. Until just recently, marketing items from this family of plants in contemporary United States would have been illegal…and perceived by many as outlandish. But times are changing and the laws are catching up.
There are those who view cannabis as a type of miracle cure. It’s been used for treatment from conditions as diverse as epilepsy in children to dementia in Alzheimer’s patients. It’s also known to ease the side effects of cancer treatments and has been proven to attack cancer cells.
As the medical community reverses its position on marijuana/cannabis from being a recreational drug to one of serious medical importance, the general public is taking note. And while everyone is playing catch-up with the legalities, forward-thinking individuals are preparing to usher in a new wave of uses.
Adam Barr (center, back row) and the guys have a flex-off with this writer…
Adam Barr is one such individual. You may recognize Barr from my numerous articles on the innovative upstart Aussie Heat male revue Planet Hollywood’s V Theater. Adam is a stand-up kind of guy…literally. When not using his charisma to host the sexy production, he sometimes takes to the stage for his own comedy routines.
Adam Barr is an advocate of all things natural…
But Adam’s venture into the cannabis business is no joke. This lover of nature in all its forms has looked to ancient healing methods to create the Green Barr line. His products use natural medicines to restore healthy living and promote recovery. With them, he intends to take the fitness community by storm.
In a phone interview last week, Adam explained the varieties of marijuana and why various classes are regulated differently. He said that most people associate marijuana with THC (tetrahydrocannabinol), the mind-altering form that creates a euphoric “high”…and a stimulated appetite. THC is currently listed as a Schedule 1 drug by the U.S. Drug Enforcement Agency and is regulated as such (a detailed explanation is here).
But then there is CBD (cannabidiol), a non-psychoactive compound that’s mostly derived from hemp. While CBD won’t affect the mind, its positive effects on the body make for an impressive check-list of treatments for common ailments.
The most promising research these days is for the use of CBD to fight cancer. Cannabidiol has been shown to block the spread of cancer cells, slow their growth and encourage the destruction of cancerous cells altogether.
The use of CBD and cannabis derivatives for everyday problems is what Green Barr is all about. By that I mean stress, anxiety, pain, acne, inflammation and depression. Then there are anti-emetic (nausea and vomiting) and anti-oxidant (neuro-regenerative) benefits as well.
Barr had the idea to create a line of micro-dose CBD (Emerald) and cannabis (Green) products that would target athletes, fitness enthusiasts and those looking for a natural alternatives for healing.
Stuntman Simon Farrow’s heroic frame is built on Green Mag Mist…
Adam then teamed up with Simon Farrow, his muscular cast mate from Aussie Heat. Farrow is a sometime movie stuntman (Alien: Covenant) and actor who already had his own Organics4me line of magnesium-centric pre-workout spray. Together they’ve expanded and refined Green Barr‘s presentation to include teas, capsules, tablets, moisturizing creams and spray mist.
While laws continue to change regarding the distribution of CBD and cannabis, Barr is taking a grassroots (pardon the pun) approach to marketing. In order to do that, Adam is starting small…like selling at farmers’ markets in Los Angeles.
Behind that will be conventional retailing through gyms and online. Of course, the goal of any marketing plan is mass distribution. In this case, easy-to-access state-regulated dispensaries are where Adam ultimately wants Green Barr to be sold.
Not having tried marijuana products of any kind in the past, I was hesitant to sample a relaxation formula that Barr gave me. But years of insomnia have haunted me and it is difficult to get through an entire night.
So I tried one micro-dose capsule before bedtime and slept like I hadn’t in years….with zero negative effects the next day. In fact, I woke up feeling refreshed and alert and got that result every time. As you might imagine, it was thrilling.
The cast of Aussie Heat also uses and swears by Green Barr. With those hard-working bodies on display at the intimate V Theater each night, there’s no way to hide the results of their successful regimens.
Simon Ata puts “flex” in “flexible” thanks in part to Green Barr supplements…
Simon Ata aka “Simonster” is one of Green Barr‘s biggest advocates. As a member of StrengthProject.com‘s fitness team, this shredded young athlete performs astounding gymnastics, yet his body is always flexible and healthy-looking.
Performing a physically-demanding show nightly can be taxing on bodies of any age. For the Aussie Heat guys, a typical day requires rehearsal and stretching before hitting the stage at 10:30pm. Then they move over to nearby Blondie’s to greet and hang out with audience members before having dinner after 2 am. Then some of them hit the all-night gym for strength conditioning. If Green Barr products can help performers like these guys to get through a typical work week, imagine what they can do for someone in the conventional 9-to-5 world.
Me (center) flexing with the guys from Aussie Heat…
Note: This is not a compensated endorsement. Green Barr works for me.
Aussie Heat performs Thursday through Sunday at 10:30 pm inside Planet Hollywood’s V Theater.
Photos: Sammasseur, Green Barr, Simon Ata, Adam Barr, Simon Farrow, Aussie Heat